Case study · Travel and hospitality
Track rate parity and competitor pricing across booking channels
Rates drifted between the brand site, OTAs and wholesalers, and revenue managers only found out after the booking window closed. DataplexLabs monitored rates, availability and promotions across channels and compressed the reporting loop from weekly to daily.
A multi-property hospitality group
Client details are anonymized at the client's request.
The challenge
- Rate parity breaches across OTAs and wholesalers went unnoticed until revenue dropped.
- Competitor rates, packages and cancellation terms were collected by hand.
- Demand signals sat in separate PMS, booking-engine and channel-manager systems.
What we did
- 1
Monitored published rates, availability and promotions by property, room type and channel.
- 2
Joined PMS, booking-engine and channel data into one demand and pace view.
- 3
Alerted revenue managers on parity breaches and competitor moves the day they happen.
Results
Parity breaches surfaced daily with the exact channel and rate plan.
Competitive rate context available before pricing decisions, not after.
One pace and demand view across properties rather than per-system exports.
Solutions and services used
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Next step
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